By Sarah Giometti | Small Business Marketing
These days, successful marketing happens almost entirely online, especially for small local businesses. If you want to reach your market, you need to have well-executed inbound marketing strategies, an active social media presence, and an easy-to-use and informative website. While many factors affect the effectiveness of each of these marketing strategies, one factor remains equally […]
By Sarah Giometti | Local SEO
Video Transcript: Hey, everyone. I’m Sarah Giometti, the founder of Provaro Marketing. In this video, I want to talk about the difference between SEO (search engine optimization) and digital marketing. In reality, the big difference is, digital marketing is all encompassing. When you use that term, it means everything digital for marketing your business. It […]
By Sarah Giometti | Local SEO
Hi everyone, I’m Sarah Giometti, the founder of Provaro Marketing. In this video, we’re going to talk about local search engine optimization and how to format your name, address, phone number, or what we call NAP. First, let’s talk about your name. It’s really important to be consistent with your name, address, phone number in […]
