Aug 05

Provide Value Through SEO

By Sarah Giometti | Inbound Marketing

Why can’t the search engines find my website without spending all this time on SEO? They can, but that’s not who we’re looking for.  We want the people who use the search engines to find your website.  That’s an entirely different thing.  If you just keep the same online brochure that you’ve always had, the […]

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Jul 29

Why You Need SEO

By Sarah Giometti | Inbound Marketing

The majority of traffic generated to websites is delivered by search engines such as Google, Yahoo!, and Bing.  There are other methods to generate traffic to your website such as through social media channels and advertising, but the primary source of traffic generation begins when a person searches for you, your products, and/or your services. […]

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Jul 22

What is SEO?

By Sarah Giometti | Inbound Marketing

What is SEO?  The acronym, SEO, means Search Engine Optimization, but what does that really mean?  As search engines evolve, the importance of building your website in a way that is useful becomes ever more paramount. SEO practices used to involve plugging all of your keywords into the meta tags of your website pages.  Nowadays, […]

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May 15

Traffic Generation Principles

By Sarah Giometti | SEO

There’s a dirty little secret about traffic generation that nobody wants to hear, but I’m going to tell you.  It may not be what you want to hear, but it’s what you need to hear . . . so place your ear real close to the screen and I’ll tell you. Be Real There used […]

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