Mar 19

The New Facebook Timeline – Part 2

By Sarah Giometti | Facebook

This is it!  The much-awaited, highly-anticipated, gotchya all twitter pated, second part to our review of the brand new Facebook Timeline that will become mandatory for Facebook pages at the end of March 2012.  It’s comin’ peeps, so get excited and take advantage of the coolness! Tell Your Story With Images In Part 1 of […]

Continue reading
Mar 12

The New Facebook Timeline – Part 1

By Sarah Giometti | Facebook

While social media has existed for many years now, you must admit that it was Facebook that caused the social media revolution.  That’s right, it’s being called a revolution – because they loaded their muskets, took positions in the trees, and mowed down the old regime as they formed ranks.  OK, that was a joke, […]

Continue reading
Mar 05

What is Brand Marketing?

By Sarah Giometti | Inbound Marketing

Brand You know what a cattle brand is – don’t you?  It’s what a rancher uses to distinguish his cattle from all others by using a hot iron to burn his brand into the cattle’s hide.  So, to brand your company:  first you’ll need a hot iron, then you’ll need all of your employees to […]

Continue reading
Feb 27

What is a Marketing Mix?

By Sarah Giometti | Marketing

The marketing mix is used in the world of marketing to describe the Four P’s – or, in more recent times, the Seven P’s.  Basically, the “mix” is:  price, promotion, product, place, process, physical evidence, and people. Seven P’s I don’t want to go into a description of the seven P’s that make up the […]

Continue reading