Facebook has become one of the most powerful ways to connect with your customers and expand the reach of your brand. Unfortunately, a brand’s organic reach is consistently diluted as more brands join and the Facebook algorithm increasingly favors individuals over companies. You can counter that trend, however, using Facebook ads. The following are four […]

Your website is your most powerful tool to attract customers. That’s why you need a website that converts from day one. Unfortunately, this can be a challenge for many new business owners. After all, a great website requires internet marketing expertise that few new business owners have yet to develop. Thanks to WordPress, however, building […]

Social media has become the number one way to reach customers. Success on social media isn’t just a bonus anymore; it’s a business imperative. That’s why you need to invest in growing your social media following every day. To make this a little easier (especially when you’re just starting out), we’ve identified seven awesome steps […]

SEO is vital for businesses who want to maximize their online presence. SEO directs traffic to your website, ultimately determining whether your ideal customer finds your solution to their problem or your competitor’s. Search engine optimization is not always white and black, it can be tricky. Every day, major search companies tinker with their algorithm, […]

Social media is a key way to grow your customer base, attract positive press, and make more money. Facebook, Twitter, and Pinterest are among the most common social media sites leveraged by businesses, but more and more companies are recognizing the value of Instagram to grow your business every day. Instagram exists almost solely on […]

2017 is here and it’s time for our annual social media trends outlook for 2017! Hope you’re just as excited to get the new year kicked off and welcome to the blog. There’s no question that if you can keep up with the ever-changing social media trends of today, it can bring huge rewards for […]

Lead generation is perhaps the biggest goal of social media marketing today, and Facebook is easily one of the most widely-used social media platforms. Despite this, many companies find that their Facebook presence fails to drive lead generation the way they need. Luckily, Facebook remains an excellent way to grow leads and connect with customers […]

In today’s social media-fueled marketing reality, Facebook is a vital tool for reaching your customers. If you want to use Facebook marketing to grow your business, pay close attention. Unfortunately, Facebook serves no real purpose unless your posts successfully grow your business and generate revenue. While almost any content can reach your ideal customer, only […]

Most businesses have a general idea about the value of SEO in today’s internet-focused marketplace, but far too few businesses are leveraging local SEO for even better results. Local SEO is focused on optimizing traffic for a specific city, state, neighborhood, county, or location unlike traditional SEO, which focuses on improving your global organic rankings. […]

Every business today, no matter their industry, offerings, or target customer can leverage social media for better leads. In fact, it can be one of the easiest and most effective ways to increase sales and brand. While it should be clear that your business needs social media, does it mean you need a social media […]