Video content is on the rise, and it’s not difficult to understand why. Customers nowadays want engaging, dynamic and valuable content that helps, educates and entertains them. It is why most social media platforms are integrating video content and prioritizing it. As a small business owner, you may think that creating video content is only suitable […]

Hey everyone, Sarah Giometti here. And in this video, I want to talk about what is local SEO marketing. What really is local SEO marketing and how does it differ from traditional SEO or Search Engine Optimization? SEO has been a buzzword and it’s been around for over 10 years, probably 15 or more, pretty […]

Hi everyone, Sarah Giometti here. In today’s video, I want to talk about local marketing ideas for a small business. Now, don’t be surprised that my focus is definitely going to be on digital marketing ideas for marketing your local business. Of course, you can do local offline things like join a Chamber of Commerce […]

Hi everyone, Sarah Giometti here. In today’s video, I want to talk about the best marketing strategies for a small business in 2019. Whenever I meet with a prospective client to go over what their local marketing strategy should be, there’s some very specific tasks and activities that I always recommend. The very first one […]

Hi everyone, Sarah Giometti here. In today’s video, I want to talk about the best marketing strategies for a small business in 2019. Whenever I meet with a prospective client to go over what their local marketing strategy should be, there’s some very specific tasks and activities that I always recommend. The very first one […]

Hey all, Sarah Giometti here. We’re finally at the third step of taking control of marketing your local business online. And to recap, step one was to go claim your Google My Business listing, fill it out completely, verify it, make sure all the information you could possibly put in there, is there. Step two […]

Hey everyone, Sarah Giometti here. In the last video, I showed you what first a crucial step that you needed to take, in order to take control of marketing your local business online. In this video, we’re going to take it to the next step. We’re going to talk about why your information needs to […]

Hey everyone, Sarah Giometti here, the founder of Provaro marketing. I was just meeting with a client of mine who’s a local business owner and their story got me thinking that this is probably a very familiar story for a lot of small business owners. Let me know if this rings true for you. My […]

Hi, everyone. I’m Sarah Giometti, the founder of Provaro Marketing, and in this video, I want to talk about what you should say in social media for your local business. Now, if you go back to your childhood, you might remember the song, “Old MacDonald had a farm EIEIO.” And I use that acronym for […]

Hey, everyone. I’m Sarah Giometti, the founder of Provaro Marketing. In this video, I want to talk about taking advantage of voice search for your small business. In this day and age of personal assistants in our TVs, and our smartphones, our tablets like Google, Google Now, Siri, people are asking questions as part of […]