Hi everyone, Sarah Giometti here. In today’s video, I want to talk about the best marketing strategies for a small business in 2019. Whenever I meet with a prospective client to go over what their local marketing strategy should be, there’s some very specific tasks and activities that I always recommend. The very first one […]

Hey all, Sarah Giometti here. We’re finally at the third step of taking control of marketing your local business online. And to recap, step one was to go claim your Google My Business listing, fill it out completely, verify it, make sure all the information you could possibly put in there, is there. Step two […]

Hey everyone, Sarah Giometti here. In the last video, I showed you what first a crucial step that you needed to take, in order to take control of marketing your local business online. In this video, we’re going to take it to the next step. We’re going to talk about why your information needs to […]

Hey everyone, Sarah Giometti here, the founder of Provaro marketing. I was just meeting with a client of mine who’s a local business owner and their story got me thinking that this is probably a very familiar story for a lot of small business owners. Let me know if this rings true for you. My […]

Hi, everyone. I’m Sarah Giometti, the founder of Provaro Marketing, and in this video, I want to talk about what you should say in social media for your local business. Now, if you go back to your childhood, you might remember the song, “Old MacDonald had a farm EIEIO.” And I use that acronym for […]

Hey, everyone. I’m Sarah Giometti, the founder of Provaro Marketing. In this video, I want to talk about taking advantage of voice search for your small business. In this day and age of personal assistants in our TVs, and our smartphones, our tablets like Google, Google Now, Siri, people are asking questions as part of […]

Hey, everyone. I’m Sarah Giometti, the founder of Provaro Marketing. In this video, I want to give you three tips to rank your local business video number one on Google. The very first trick that a lot of people don’t realize is before uploading your video to YouTube, you want to rename the file name. […]

Hey, everyone. I’m Sarah Giometti, the founder of Provaro Marketing. In this video, I want to talk about how to respond to negative business reviews. I know they suck. Nobody wants to get a negative review. We all think that we do a really great job, make our customers and clients happy, but in reality […]

Hey, everyone. I’m Sarah Giometti, the founder of Provaro Marketing. In this video, I want to talk about demystifying Google reviews for your local business, and then especially when Google might delete a review from your listing. So, the first thing Google looks at is if your business listing suddenly got a huge influx of […]

These days, successful marketing happens almost entirely online, especially for small local businesses. If you want to reach your market, you need to have well-executed inbound marketing strategies, an active social media presence, and an easy-to-use and informative website. While many factors affect the effectiveness of each of these marketing strategies, one factor remains equally […]