5 Tips on How to Rock a Small PPC Budget

5 Tips on How to Rock a Small PPC Budget

Paid advertising is one of the major ways you can attract new customers to your website, or get existing ones to make new purchases. While SEO, social media, and content marketing can be done virtually for free, paid advertising will use some of your marketing budget. If you have a small business and your PPC…

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6 Ways to Dominate Local Searches

6 Ways to Dominate Local Searches

6 Ways to Dominate Local Searches Ok, hold on to your hat, this could get a little “techie.” Should that really be a big surprise though? After all, when it comes to computer stuff, it can just be techie sometimes. Yes, the computer is there to make things easier, but sometimes you just have to…

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Why Local Businesses Should Stop Spending Money on Radio Ads

Why Local Businesses Should Stop Spending Money on Radio Ads

Here’s a fun experiment for you if you like to hear people complain. Ask the next 10 local business owners that you run into if they’ve ever used radio advertising. You might want to pop a bowl of popcorn and watch the show after you ask them the question though. The responses you get may…

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The Insane Power of Online Reviews for Local Businesses

The Insane Power of Online Reviews for Local Businesses

You’ve seen them before on all of those big companies. Star ratings are showing up on everything from products on Amazon, or hotels, a rental car company, to tourism destinations and apps for your phone. Along with these star ratings, if you’ve been looking lately, you’ll see lots of links to reviews. This whole system…

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How to Write and Promote Your Brand Story

Your brand represents your company’s personality. It’s the face you present to the world. Without your brand story, your customers have no way to see what your company stands for–or worse, they’ll infer what you stand for on their own (and you may not like their conclusions). A brand story is more than just the…

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5 Unique Ways To Use Emails In Facebook Ads

If you haven’t heard about Facebook custom audiences, then this is a show for you. In this weeks episode of Social Media Wednesday, we talk with Ryan Perry of Simple Biz Support about 5 unique ways to use emails in Facebook ads. If you’ve never incorporated your email list into your Facebook advertising strategy, you may want…

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How to Get Results From Facebook Ads on a Budget

On a budget, but want to run some Facebook ads? In today’s episode of Social Media Wednesday, we chat with Ryan Perry of Simple Biz Support and share tips on how to get results from Facebook ads on a budget. You don’t want to miss this show!

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How To Use Twitter Video In Your Business – Social Media Wednesday

In this week’s Social Media Wednesday, we chat with Ryan Perry of Simple Biz Support about Twitter’s new video feature and creative ways to incorporate this into your online marketing strategy. With one minute of video being worth a thousand words, Twitter video can be very powerful for your business. You can now record and…

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Google+ Post Ads – Social Media Wednesday

In this week’s broadcast, Sarah Giometti chats with Ryan Perry of Simple Biz Support about Google+ Post ads and the potential for broader engagement across the internet. When you couple it with Facebook custom audience ads, your lead generation could be through the roof! Check out the video below and see if it’s something worth…

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