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By Sarah Giometti | Local SEO
Looking to improve SEO rankings for your business? On a tight budget? Here are a few powerful (and free) SEO tools that you can use to boost your search rankings and bring in more customers.
The Google Keyword Planner is a fantastic SEO tool that’s available at no charge. You can simply enter keywords related to your products or services, and get suggestions for related keywords that your customers are also searching.
You can even see graphs of interest in particular keywords over time, get bid estimates for PPC (pay-per-click) ads, and create a keyword advertising plan, all using the same free tool.
A local SEO audit from Provaro Marketing is one of the best ways to see how you’re doing in your target market – and to find ways in which you can improve your SEO rankings and outcompete other local businesses.
This report includes Search Rankings, Local Listings, Reviews, On-Site SEO, Social Media, and more – so click the link about to request a free report and learn more about the health of your business SEO presence now.
Backlinks (a link from your website to an external website) are a powerful way to help boost your SEO profile and improve your rankings on Google and other search engines.
The Ahrefs Backlink Checker is a free resource that lets you get a bird’s-eye perspective on your website, including the number of referring domains, total number of backlinks, Domain Rating and URL Rating, and an overall “Ahrefs Rank.”
Similar to the Ahrefs Backlink Checker, the Moz Link Explorer is free to use, and allows you to quickly look up the link metrics for any website. With more than 40.7 trillion links, 718 million domains, and 7 trillion pages scanned, it’s a very comprehensive SEO resource.
5. Yoast Plugin for WordPress & Shopify
Yoast offers a free version of its Yoast SEO plugin for Shopify and WordPress. Among other features, this plugin lets you measure keyword optimization, quickly edit meta titles and descriptions, preview how your page looks in Google, and avoid duplicate content by setting canonical URLs. If you upgrade to a paid version, you get even more features!
Google Search Console can help you learn more about how Google indexes your web pages, alerts you about SEO issues with your site (such as broken URLs), and allows you to submit your sitemaps and individual URLs directly to Google for crawling – which ensures Google always has the most recently-updated view of your site.
Need Help With SEO? Contact Provaro Marketing Now!
At Provaro Marketing, we specialize in SEO for small-to-midsize businesses (SMBs). With our help, you can beat the competition, boost your rankings, and bring in more customers to your business. So don’t wait. Get the help you need by contacting us online or giving us a call at 707-595-7002.
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